Join us on 24 September 2026​
One of the most anticipated ICT industry events of the year - ALSO EXPO Channel Trends+Visions 2026

When and where What to expect​ Agenda Register

When & Where

Thursday 24.9.2026

Agenda​

08:00 – 09:00

ALSO EXPO 2026 Wellbeing Morning ​
(limited availability)

Register for the Morning

09:00 – 16:30

ALSO EXPO 2026

Registration from 08.30

Register

Nokia Arena, Tampere​

Kansikatu 3, 33100 Tampere

How to get there​

ALSO EXPO 2026

What to expect

ALSO EXPO 2026

Finland’s leading ICT industry event returns!

ALSO EXPO is a professional event for the IT and consumer electronics industry, offering opportunities to network, learn, and gain inspiration from leading experts in the field.​

At the event, leading IT manufacturers and service providers showcase the latest innovations, share best practices, and present current business opportunities and solutions.

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From insights to impact – technologies that drive growth​

Reflect. Reinvent. Reconnect.​

In 2026, the focus is on impact – how ideas, insights and technologies are turned into action and business outcomes. Throughout the day, market perspectives, concrete solutions and meaningful connections come together to help shape the next steps in collaboration with partners.​

ALSO supports its partners across the entire value chain – from selecting the right solutions to developing and commercialising them. The event highlights the key technologies and growth areas where opportunities are emerging right now.

Artificial Intelligence (AI)

Artificial intelligence enables new ways to develop services, automate processes and use data in decision-making. ALSO supports partners in the practical use of AI – from identifying the right solutions to commercialisation and building customer value.

Cybersecurity

As digital business grows, the importance of security continues to increase. ALSO helps partners build end-to-end solutions that protect customer environments, ensure continuity and support the development of trust.

Internet of Things (IoT)

IoT connects devices, data and services into intelligent solutions. ALSO supports partners in building complete solutions – from technologies to ready-to-use offerings that create measurable value across industries.

Cloud & Modern IT

Cloud-based and modern IT solutions enable scalable and flexible business operations. ALSO helps partners develop their service portfolios, leverage new technologies and build sustainable growth in a changing market.​

Agenda

Overview of the day's highlights

01 –

Morning

08:00-08:45

Start your day with energy at the ALSO EXPO 2026 Wellbeing Morning.​

The morning session sets the tone for the day with a focus on wellbeing and offers an inspiring start to the entire Expo experience.​

The programme includes a keynote that brings perspectives on wellbeing at work and performance.​

The session will be held in Finnish.​

Secure your spot in the morning session – limited availability.

Register for the morning​

– 02

Day

09:00-16:30

Keynotes and discussions from leading experts in the industry – including perspectives beyond the IT sector to bring fresh ideas for business development.​

Live demonstrations of solutions and technologies at Nokia Arena – see how innovation translates into real business outcomes.​

Networking with key industry players – connect with potential partners and explore new business opportunities.

Register

03 –

Evening

19:00-22:00

The evening event at Nokia Arena provides an opportunity to continue networking after the day's programme.


*The programme and schedule will be updated closer to the event. Please follow the event page for updates.

Keynote speakers

A warm welcome to our keynote speakers.

At ALSO EXPO 2026, you will hear from speakers beyond the IT industry – bringing fresh perspectives that challenge thinking and spark new ideas.

01 –

Henri Tuomilehto​

Sleep physician, Adjunct Professor | Language: Finnish

08:00-08:45

Modern Working Life vs. Human Biology – Why Sleep Will Determine the Future of Work Ability

This session will be presented in Finnish

Henri Tuomilehto is a sleep physician and adjunct professor who has studied sleep for more than 20 years. He has helped thousands of corporate clients, elite athletes, and people suffering from sleep disorders improve their sleep and recovery.​

In the ALSO EXPO 2026 Wellbeing Morning keynote, Henri Tuomilehto explores how the increasing demands of modern working life, constant interruptions, and a growing stream of stimuli affect recovery and brain function. The keynote provides up-to-date insights into the importance of sleep, along with practical perspectives on recovery, wellbeing, and performance.

Register for the Morning

– 02

Paulus Arajuuri​

Former Finland National Team Captain and Professional Footballer | Language: Finnish​

Perform or Be Left Behind – The Impact of Pressure on Performance, Well-being, and Teamwork​

Paulus Arajuuri is a former captain of Finland’s national football team and a professional footballer with an international career. The Huuhkajat’s journey to Finland’s first-ever UEFA European Championship demonstrated what strong, supportive teamwork can achieve at its best.​

ALSO EXPO 2026 will kick off with Paulus’s keynote speech, where he will share experiences from the world of elite sports. His diverse career across different teams and environments has given him valuable perspectives on performance, handling pressure, leadership, and teamwork.​
Paulus is known for advocating care, fairness, and openness. In his keynote, he will explore the role of pressure in performance, well-being, and being a supportive teammate.​

03 –

Emma Kimiläinen​

World Champion, Multi-Talent of the Racetrack and Media | Language: Finnish​​

Success in Focus​

Emma Kimiläinen is an internationally successful racing driver, TV commentator, and keynote speaker who has built her career around high performance, determination, and continuous development. With over 30 years of experience in motorsport and a career spanning racing, media, and entrepreneurship, she has become one of Finland’s most recognised figures in the world of motorsport.​

At ALSO EXPO 2026, Emma shares perspectives from her journey at the highest level of international motorsport. Her unique combination of experience from racing, media, and business offers valuable insights into performing and succeeding in a constantly evolving environment.​

Register​

Agenda​

Arena

Main Stage
9:00 Opening Ceremony    
  Opening Speech Lari Utriainen
Head of Sales
ALSO Finland Oy
  Keynote:
Perform or Be Left Behind – The Impact of Pressure on Performance, Well-being, and Teamwork​.
Language: Finnish
Paulus Arajuuri  
10:00 Exhibition Area Opens  
11:00-13:00 Lunch Available at the Level 3 Food Stations  

Side Stage powered by Jabra
10:30-14:00 Partner Presentations Speaker  
10:30 When Copilot Gets Agents as Colleagues: Is Your Organization Ready?
Language: Finnish

What happens when Copilot and AI agents take on an increasing share of the work?

In this session, based on Microsoft’s 2026 Work Trend Index research, we explore how AI is expanding people’s ability to analyze information, make decisions, and achieve more. We also examine why realizing the full business value of AI requires organizations to rethink not only technology, but also the way work is organized, processes are designed, and leadership is practiced.

What paradoxes did the research uncover? Join this concise 15-minute presentation designed for business leaders to find out.
Vesa-Matti "Vesku" Paananen
Cloud & AI Architect Lead
Microsoft EMEA
11:30 Is Hardware Alone Enough? What Added Value Does Software Bring to a UPS Solution?
Language: Finnish

Many customers invest in a UPS solution to ensure business continuity and operational reliability, but the full value is often realized only when combined with the right software tools.

In this session, we will explore Eaton DIT-Lite and Brightlayer solutions, which enable centralized monitoring of hardware, automation of key processes, and efficient management of IT environments.

You will see practical examples of how these software solutions simplify maintenance, improve infrastructure visibility, and support business continuity.
Tomi Halmela
Software Channel Pre-Sales Manager
Eaton Electric Oy
12:30 The True Cost of Meetings
Language: Finnish

The presentation is based on Jabra’s latest research report, The Cost of Bad Meetings: The Billion-Dollar Problem Hiding in Your Calendar. The study explores the real business impact of ineffective meetings and the hidden costs they create for organizations.
Antti Valtonen
Senior Territory Sales Executive
Jabra
13:30 ALSO Virtual Logistics Tour
Language: Finnish

Take a virtual tour of ALSO’s logistics center and discover how a modern warehouse operates, from automated processes to efficient supply chain solutions.
Mikko Koskinen
Logistic Team Lead
ALSO Finland Oy

Main Stage
11:00-14:00 ALSO Insights – Services That Drive Business Success
Language: Finnish
11:00 Logistics Services Mikko Koskinen
Logistic Team Lead
12:00 EOL Services Mika Ylönen
Service Manager EOL
13:00 AEDS Mari Jokinen
ESG & Compliance Manager 
14:00 ACMP Jouni Sappinen
Service Specialist, Cloud Solutions

Main Stage
15:00-16:00 Closing Ceremony    
Keynote:
Success in Focus​

Language: Finnish
Emma Kimiläinen  
Closing Speech Lari Utriainen
Head of Sales

Mikko Eronen
Head of Services

Lauriina Pekkarinen
Head of Consumptional Business
ALSO Finland Oy

Skybox Programs​

Language: Finnish​

Skyboxes 47-48HPHP ExpertsPre-Registration and Additional Information
10:00 - 10:45 Workplace Transformation in Motion: HP WXP Supporting Employee Experience and Productivity Salla Dookie, Jari Hämäläinen, Jari Mattila ALSO Expo 2026 HP-tietoiskut
11:00 - 11:45 HP AI PCs and Intel: New Power for the Workday Ville Särkkä, Pekka Virmalainen
12:00 - 12:45 Smarter Collaboration for Better Outcomes with HP Poly Solutions JiaJun Ma "Titi", Mikko Suormala 
13:00 - 13:45 A New Way to Work with Documents Aleksi Salminen, Teemu Virkki, Jari Mattila
14:00 - 14:50 HaPpy Hour  
15:00 - 15:30 Driving Growth with Data, Tools, and HP Partnership Matti Matinlauri, Ville Anttinen, Sanna Hurme
 
Skybox 51 Lenovo Lenovo Experts Pre-Registration and Additional Information
10:00–11:15 PC & Workstation Update Karim Nastolin & Antti Pajari https://www.lyyti.in/Lenovo_aitio51
12:45–13:15 ISG Update Jyri Kuivasniemi & Sami Turunen
13:20–14:00 ISG TCE Bid Clinic Kim Niskanen
 
Skybox 68 Lenovo Lenovo Experts Pre-Registration and Additional Information
10:00–10:30 How Can Lifecycle Services and Flexible Financing Solutions Help You Get More Out of Your IT Budget? Samuli Salminen, Lenovo SSG https://www.lyyti.in/Lenovo_Skybox68
10:40–11:00  How Leading Organizations Are implementing & Financing Their Next Generation Platforms Samuli Salminen & Sirli Mihkelsoo, Lenovo SS
13:00–13:30 Motorola: Beyond Smartphones – Building the Future of Business Mikael Kanervo
 
Skybox 52 Dell Dell Experts Pre-Registration and Additional Information
10:00 - 11:00 Dell EMPOWER Day: Leveraging Partner Program Benefits to Drive Business Growth Laura Saurén, Eero Luukkonen, Juha Ruuskanen https://www.lyyti.in/DellEMPOWERDay
14:00 - 15:00 Dell & Intel Partner Event: Discover the Latest Devices and Solutions Jenni Vuorio, Eero Luukonen, Juha Ruuskanen https://www.lyyti.in/DellIntel

Participating Partners

Where

Nokia Arena, Tampere

Arrival Instructions

Getting to Nokia Arena

Accommodation

Do you need accommodation for the event?​

Book accommodation

Accommodation

Do you need accommodation for the event? Take advantage of the hotel allocations reserved for ALSO EXPO participants close to Nokia Arena.​

Lapland Hotels Arena​

Reservations within the allocation can be made at https://www.laplandhotels.com using the code ALLALSOEXPO2026​

You can also book by phone (+358 3 383 0500) or by email (arena@laplandhotels.com). To receive the discounted rate, please mention the code ALLALSOEXPO2026​ when making your reservation. ​

The allocation is available at special rates until 4 September 2026, after which standard room rates and booking terms apply.​

Solo Sokos Hotel Torni Tampere​

Reservations within the allocation can be made at www.sokoshotels.fi using the code BALSOEXPO26 (online booking code).​

You can also book by phone (+358 300 870 000) or by email (sokos.hotels@sok.fi).

To receive the discounted rate, please mention the code ALSOEXPO26 when making your reservation.​

The allocation is available at special rates until 16 September 2026, after which standard room rates and booking terms apply.​

Cortyard by Marriott Tampere City​

Reservations within the allocation can be made directly via this booking link.

Special rates are valid until 23 August 2026, and availability is limited.​

Scandic​

Scandic offers a discount for ALSO EXPO CTV 2026 participants with the booking code CGRO. Reservations can be made at www.scandichotels.com/en. The code is valid at all Scandic hotels in Tampere between 23–25 September 2026. Rooms are subject to availability and can be booked up to 10 days prior to arrival.

The Scandic hotels closest to Nokia Arena are:

Join ALSO EXPO 2026
Meet industry leaders, explore key topics, and discover new business opportunities.

Register