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Streaming Services

The market for streaming services is growing.

Virtualisation of content, be it games, videos, audio or data-intensive applications, has increased enormously with the triumphal progress of cloud computing. ALSO recognised this trend at a very early stage and in a technology partnership with the Spanish streaming specialist Ludium invested heavily in the development of a platform-as-a-service solution for virtualisation.

If the big technology companies and content providers have their way, content in, say, the entertainment sector, will in a few years’ time mainly be streamed. Content will then come from the cloud and be accessed via platforms. ALSO is now offering its partners a highly efficient platform technology that will make cloud streaming much more attractive, faster and less expensive throughout Europe both for videos, music and online games and for the virtualisation of data-intensive B2B applications such as 3D printing. All content and any software can be virtualised, entirely irrespective of the provider. That will enable service providers and telcos to offer their content on a subscription basis comparable to the offers of leading global technology enterprises. Users can then easily subscribe to content, buy or borrow it, downloading it to all Internet-enabled devices – and paying only for what they actually use.

The virtualisation platform enables content to be provided from the cloud in very high quality (Full HD) with very low latencies and very little computing capacity. So users can subscribe to, purchase or borrow content on demand in excellent image and audio quality. At present there is no comparable product in the market with anywhere near as good a price-performance ratio. Content can be streamed directly via all Internet-enabled devices.

ALSO offers the platform to service provider and telco market customers in particular and to eTail and retail customers. Any software can be virtualised, irrespective of the provider – high-performance software for the likewise fast-growing 3D printing market, CAD software or legacy software applications, for example. That will enable partners to offer their content on a subscription model basis comparable to the offers of leading global technology enterprises.

ALSO’s new virtualisation platform is thus an invitation to European content providers to place their content on the platform in order to jointly develop a European cloud-based content-as-a-service platform.


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